Spring 2010 Class Schedule
Date Topic Lab Reading Due Blog Comment Grade?
Jan 14 Introduction to the Course Creating your Blog & Really Simple Syndication (RSS) Tips
Jan 21 Social Capital, Six Degrees, and Social Network Analysis Track Traffic with Google Analytics Reading Blog Posting
Jan 28 Open Innovation, Crowdsourcing, CRM, and Customer Support Help! My Mom is My Only Reader! Reading Blog Posting, Assignment 1 Yes
Feb 04 Conversational Marketing (w/Kodak Guest Speaker) CM activity and Yelp Lab Reading Blog Posting
Feb 11 Business Networking and The Brand Called You 7 Days of Twitter & LinkedIn Mini-Lab Reading Blog Posting, Assignment 2 Yes
Feb 18 Web2.0 and User Generated Content (UGC) (Lessig) (Keen) The World of Widgets Reading Blog Posting
Feb 25 What is Next? No Lab Reading Blog Posting
Mar 04 Business in the Virtual World Check Stats and You Google You Reading Blog Posting, Assignment 3 Yes
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